Le Directeur du Salon
Expert en Communication Événementielle et Publicitaire

Patrice ASSIGA EYENE

The Show Director
Expert in Event Communication and Advertising

Presentation

JOINING THE TRAIN OF DEVELOPMENT

The acceleration of the decentralisation process followed by the establishment of regions seems to have sharpened a feeling of competition between local authorities, which until now were struggling to attract or draw the attention of inhabitants and companies that provide jobs and services to the population. City councils are trying to implement a few ideas aimed at developing their attractiveness, using methods that are sometimes not very successful, with unsatisfactory results.

The Economic Actors’ and Local Development Fair, dubbed (SAEDEL) comes at the right time to ensure that these communities have visibility and highlight their assets by developing the capacity to attract specific resources from outside among their various leaders. Above all, it will encourage decision-makers at the level of the State and local authorities to discuss attractiveness policies. Its aim is to encourage regions to open up to other regions, investors and to the population, thereby doing everything possible to improve on the living conditions of populations.

As such, on the basis of the challenges that all regions are called upon to address, it is worth noting that all regional development actors are worthy to have a platform for exchange so as to ensure the attractiveness of their territories through events.

The organisation of an annual Economic Actors and Local Development Fair (SAEDEL) in Cameroon aims to ensure the general attractiveness of the regions and to lay the foundations of local development through improving on the living conditions of populations. More than a trade fair, it is now a platform for the visibility and promotion of local development actors. With regards to the organisation, the Fair is held in one of the country’s regions every year. The choice will be made each time through a raffle draw, live on television.

The maiden edition of the Economic Actors’ and Local Development Fair (SAEDEL) will be held from December 3 to 11, 2022 in Kribi, the seashore town that is the future national and regional industrial hub.

SAEDEL 2022, Moving Together Towards Emergence!

Objectives

General objectives

To ensure the promotion of the economic development of the Regions of Cameroon.

Specific Objectives

– Promoting local public policies
– Encouraging solidarity between regions
– Boosting the number of businesses in the regions of Cameroon,
– Addressing the issues related to unemployment by encouraging the creation of new businesses
– Encouraging local authorities’ services to develop their skills;
– Encouraging partnerships between local authorities services, local and foreign economic operators;
– Promoting regional tourism;
– Promoting national integration;
– Creating conditions for the well-being of all the people living in the regions of Cameroon;
– Stimulating development mentality in the youths;
– Promoting local businesses and brand;
– Providing a framework of admissibility in terms of development to the regions per year;
– Stimulating interregional and national integration projects to facilitate the movement of people and goods;
– Promoting local finance;
– Participating in national development;
– Improving on and enhance the comparative advantages of the different regions of Cameroon;
– Encouraging the implementation of attractiveness policies in all regions;
– Etc.

STAKEHOLDERS

The following will actively take part in the Economic Actors and Local Development Fair (SAEDEL):

– The 10 Regional Councils,
– The 14 urban Councils
– Ministries
– Public enterprises and institutions,
– Private companies,
– Development partners,
– Consular chambers,
– Employers’ associations,
– Financial institutions.